What does this mean for our customers?
Coloplast develops products and services to make life easier for people with deeply personal and private medical conditions.
The more intimate the condition, the closer we work with our customers to find solutions that are sensitive to their needs. Closeness to all customers - end users as well as healthcare professionals - is our goal.
Closeness requires a willingness to listen, an ability to empathise, and a commitment to act on what we learn.
...and for us
Getting closer to our customers and understanding their needs is the guiding principle in everything we do. We all have a responsibility to listen and help respond to the needs of our customers.
But closeness also applies to our relationships with one another. We value open and honest dialogue so we can understand what motivates and drives us - both individually and as a company.
Through closeness, we can create a 'we' culture at Coloplast - where we listen to each other and do what we can to make our working lives easier.